FOR IMMEDIATE RELEASE
TY PENNINGTON REVEALS SEVEN SECRETS TO CREATING THE PERFECT OUTDOOR OASIS
Sears® Outdoor Living Video Series to Showcase Patio Design Solutions
at Pennington’s New Florida Home
Hoffman Estates, Ill.
(May
7, 2015) – Summer is as much a mindset as it is a season. But even the
ultimate summer state-of-mind is hampered by an uninspired outdoor
living space. So in the spirit of season,
Sears Outdoor Living and celebrity designer Ty Pennington have teamed
up to offer seven secrets to the art of creating the perfect outdoor
oasis. In June, the company will unveil videos featuring Pennington
showcasing Sears outdoor living products, along
with solutions to common design challenges at his new Florida home. But
starting today, visit Sears outdoor living
hub
to find tips on grilling and outdoor entertaining. And
enter for a
chance* to win 1.5 million
points towards creating a dream patio space.
“Nothing
says ‘summer’ quite like an outdoor oasis, but if I know anything about
outside entertaining, it’s that everyone’s space is unique,” said
Pennington. “Regardless of
size, climate or seasonal element, you can achieve the ultimate outdoor
entertaining area with a lot of creativity and a little help from my
friends at Sears.”
Ty Pennington’s Seven Secrets to Creating an Outdoor Oasis:
1.
Build your base, add over time –
After
envisioning your dream outdoor space, you can purchase an entire patio
collection at once or build it over time, depending on your entertaining
needs. Fortunately, the
Ty Pennington Style Parkside Collection
encompasses 20 matching outdoor necessities – from a loveseat and
ottoman to a dining table, umbrella and even a resin wicker swing. It
allows you to make additions to your set on your own time. The
collection is now available in three colors for custom
personalization.
2.
Get to grilling –
Whether
you’re a novice griller or a seasoned outdoor pro, Sears has the grills
to match your space and skillset. With 40,000 BTUs of power, a side
burner and two large wheels for easy
maneuvering, the Kenmore 4 Burner Gas Grill
with stainless steel lid is ideal of the beginning griller. If cooking for a crowd is more your style, consider the
Kenmore Elite® 600 Series 4 Burner Gas Grill.
With 694 square inches of total cooking area, 64,000 BTUs of power, and
a cast iron side burner to cook side dishes and sauces, it’s the ideal
grill for the avid entertainer.
3.
Welcome small spaces
– Think your condo balcony or oceanside deck is too small for outdoor
entertaining? Think again. For an intimate yet eclectic look and feel,
consider the extensive line of bistro and bar sets available at Sears.
They are easily customizable and ideal for dining for two.
4.
Go green and add some color
–
Nothing dresses up a patio faster than plants and flowers. Many
planters at Sears coordinate with our patio collections. Refresh your
patio with colorful rugs, pillows and cushions.
In addition, a strategically-placed patio umbrella can do more than
just block the sun – it can define your entire outdoor space. After all,
summer parties should create a relaxed vibe.
5.
Make your move, weigh your priorities –
Summer
is moving season. Whether you’re moving from the city to the suburbs or
from a single-family home to a condo in the city, match your outdoor
entertaining to the space you have.
If moving to a market with extreme climates, invest in durable
furniture that can stand up to the environment. Consider patio furniture
with a rust-resistant steel frame, UV-resistant fabric and an
all-weather resin weave like the
La-Z-Boy Charlotte 4 pc. Seating Set
available at Sears. This set will accommodate your guests comfortably while upholding inclement weather for years to come.
6.
Dine with family and friends – Party hosts know the frustration of carrying food back
and forth between the kitchen and the backyard. Fortunately, the Kenmore
5-Burner Island Gas Grill with Refrigerator
takes elements from the kitchen to the great outdoors. With a side
searing burner, a storage cabinet, two storage drawers and a built-in
refrigerator, hosts can focus on the food and their guests with fewer
trips to the kitchen.
7.
Consider your climate –
The most popular patio sets on the market are made with either
aluminum or steel. Steel is heavier than aluminum but can rust over
time. Aluminum is naturally rustproof and generally requires less
maintenance. For added protection, make sure your patio set has a heavy
duty powder-coated frame if you choose steel.
A
survey report published by the National Association of Home Builders
shows that the average new home in 2015 is expected to be about 10
percent smaller than the average new
home in 2010. That same report shows that the demand for outdoor living
products will climb by four percent in 2015.
“As homes continue to get smaller, it’s no surprise that consumers are prioritizing their outdoor living spaces,”
said James Alt, senior vice president and president of Seasonal
and Outdoor Living, Sears Holdings. “As this demand increases, we’re
pleased to be the go-to retailer for all outdoor living solutions with
top celebrity lines and exclusive new products.”
Throughout
the spring and summer seasons, Sears will offer a great selection of
outdoor living collections and grills, including collections from
Ty Pennington Style,
Grand
Resort,
La-Z-Boy Outdoor,
Kenmore
and Kenmore Elite®.
*SWEEPSTAKES DETAILS -
NO PURCHASE NECESSARY. A PURCHASE DOES NOT
IMPROVE YOUR CHANCES OF WINNING. Sweepstakes begins on 3/17/2015 at
12:00:01 am Central Daylight Savings Time ("CDT") and ends on 6/17/15 at
11:59:59 pm CDT and is open to legal residents
of the fifty (50) United States and D.C. who are at least 18 years old
and Shop Your Way Email Members (members who have provided Sponsor with a
valid email address and are currently opted in to receive promotional
emails from Shop Your Way at the time of
entry). The prizes and their corresponding ARV's that will be awarded
in the Sweepstakes are as follows: (1) Grand Prize, ARV: $1,500; and
(6) First Prizes, ARV: $500 each prize. Total ARV of all prizes:
$4,500. Odds of winning depend upon the number of eligible
entries received. Void where prohibited. Winners will be notified by
email, phone or newsfeed story at
www.shopyourway.com/SweepsSYW
and are subject to verification. Sweepstakes subject to complete Official Rules available at
http://s.syw.net/rules/SEARSPATIOSWEEP.
Sponsor of the Sears Dream Patio Sweepstakes: Sears Holdings
Management Corporation, 3333, Beverly Road, Hoffman Estates, IL 60179.
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About Sears Holdings Corporation
Sears
Holdings Corporation (NASDAQ: SHLD) is a leading integrated retailer
focused on seamlessly connecting the digital and physical shopping
experiences to serve
our members - wherever, whenever and however they want to shop. Sears
Holdings is home to Shop Your Way®, a social shopping
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and specialty retail stores across the United States. For more
information, visit
www.searsholdings.com.
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